Banning adult content from its site might send Tumblr down the path to obscurity that LiveJournal, an early social networking site, went down, infers Bijan Stephen of The Verge. The latter, an early powerhouse in the times of Myspace, saw its user base dwindle after deciding to ban any pornographic content. The change was likely decided by Yahoo, as adult content cannot spread ads as successfully. But Tumblr users aren’t happy; already content-policing bots are flagging huge amounts of user content, even if it’s not pornographic, which has caused much distress. Content creators and consumers are likely to leave Tumblr en masse now.