Black Friday is a cultural experience that is ingenious and offers pleasures like few others, writes the Editorial Board of the Guardian. Retailers get to empty their shelves while customers get the unique experience of filling their baskets with pleasures they arguably don’t need. It is this physical experience of going to a store and shopping during a holiday-like event which makes Black Friday so special. It can feel incredibly rewarding to take part in. Harnessing the fun of buying products this way, rather than online, was a masterstroke. Almost no other country has a similar occasion, it’s uniquely American.
Created purely to manipulate people into consuming more, Black Friday is a terrible “holiday” that people shouldn’t be taking part in, believes Vanessa McGrady of Forbes. It feeds into Americans’ sense of insecurity, making them believe that they won’t be able to do their Christmas shopping over the next month. People go crazy. Many go into debt on this day. Ten have died because of Black Friday, and over 100 have gotten injured. Store clerks are treated terribly during this time. It’s all not worth it, as deals can be gotten outside of Black Friday. Ordering online does the very same trick. We just don’t need it.